THE SIMPSONS IN 4D
Located in South Carolina’s most popular tourist destination – Broadway at the Beach – The Simpsons in 4D is an immersive guest experience with authentic recreations of the show’s famous Kwik-E-Mart and iconic Aztec Theater: which shows a 4D film starring The Simpsons.
As one of the lead designers on this project, the team and I were responsible for creating custom character art and graphics throughout the entire attraction.
SKILLS
Illustration
Graphic Design
Package Design
Print Production
Retail Design
Marketing
Social Media
THE SIMPSONS IN 4D
Located in South Carolina’s most popular tourist destination – Broadway at the Beach – The Simpsons in 4D is an immersive guest experience with authentic recreations of the show’s famous Kwik-E-Mart and iconic Aztec Theater: which shows a 4D film starring The Simpsons.
As one of the lead designers on this project, the team and I were responsible for creating custom character art and graphics throughout the entire attraction.
SKILLS
Illustration
Graphic Design
Package Design
Print Production
Retail Design
Marketing
Social Media
Guests can receive a souvenir photo taken with life-size sculpts of Homer, Marge, and Maggie.
![S4D_Sculpts_0001089_MOD_sm simpsons in 4d sculpts of family](https://paolorinaldidesign.com/wp-content/uploads/2023/09/S4D_Sculpts_0001089_MOD_sm.jpg)
Custom character art and impressive real-word finishes can be found inside of the Aztec Theater while guests wait for the show to begin.
![S4D_Moe_231A5749_MOD_sm the simpsons in 4d aztect theater interior moe character art](https://paolorinaldidesign.com/wp-content/uploads/2023/09/S4D_Moe_231A5749_MOD_sm.jpg)
![S4D_lisa_sculpt_Simpsons-Lobby_sm the simpsons in 4d aztec theater interior lisa and ralph 3d sculpts](https://paolorinaldidesign.com/wp-content/uploads/2023/09/S4D_lisa_sculpt_Simpsons-Lobby_sm.jpg)
The 4D Experience® is a 15-minute multi-sensory experience incorporating a mix of custom and existing content. Guests enter the state-of-art 4D Theater with projection mapping, 3D visuals, motion seats, and dynamic special effects.
![S4D_theater_7F9B7016_MOD_sm the simpsons in 4d inside the theater](https://paolorinaldidesign.com/wp-content/uploads/2023/09/S4D_theater_7F9B7016_MOD_sm.jpg)
![S4D_RMan_KEMbullies_sm the simpsons in 4d radioactive man standee and kiwk-e-mart exterior character art](https://paolorinaldidesign.com/wp-content/uploads/2023/09/S4D_RMan_KEMbullies_sm.jpg)
After the show, guests explore and shop in the famous Kwik-E-Mart. The fully-themed convenience store features a wide array of well-known products from the show including Buzz Cola, Lard Lad Donuts, and six show-inspired Squishee flavours. In addition to these Springfield staples, the Kwik-E-Mart offers a variety of food and beverage options and unique Simpsons merchandise.
![S4D_KEM_IMG_3329_sm the simpsons in 4d kwik-e-mart interior](https://paolorinaldidesign.com/wp-content/uploads/2023/09/S4D_KEM_IMG_3329_sm.jpg)
![S4D_squishee_231A1996_MOD_sm the simpsons in 4d squishee machine and flavours](https://paolorinaldidesign.com/wp-content/uploads/2023/09/S4D_squishee_231A1996_MOD_sm.jpg)
The Simpsons in 4D was created as a collaboration among SimEx-Iwerks Entertainment, FoxNext Destinations, and Gracie Films. All aspects of the attraction were designed to the highest quality standards to deliver an authentic experience for fans of all ages!
![S4D_KEM-Lake_sm the simpsons in 4d back exterior squishee billboard](https://paolorinaldidesign.com/wp-content/uploads/2023/09/S4D_KEM-Lake_sm.jpg)
The Simpsons TM & © 20th Television. All Rights Reserved.
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![Self_Cartoon self portrait cartoon](https://paolorinaldidesign.com/wp-content/uploads/2023/10/Self_Cartoon.png)